Joao Maraschin

After showcasing his MA collection, Joao Maraschin was selected by the British Fashion Council to take part in the Positive Fashion Initiative at London Fashion Week. Maraschin then launched a capsule collection at Selfridges and, in September 2022, a collaboration with Alexander McQueen which was available at selected retailers around the world. Maraschin is also a design lecturer at London College of Fashion and has previously worked at JW Anderson and Wales Bonner. Through his namesake brand, Joao celebrates handcrafts such as embroidery, crochet and macramé through socially driven projects, repurposing dead-stock while championing responsible solutions.